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The Definitive Guide to the 5 Branding Trends of 2023
“Branding trends” might sound like industry jargon, but in 2023, they’ve scripted the most thrilling chapter in marketing’s ever-evolving saga. Front and center of this revolution was the Barbie team’s ...Read MoreQ2’2023 Update: MYCI Reflects Stabilization
Welcome to Malaysians on Malaysia: Our quarterly report on the Malaysian Consumer Confidence Index (MYCI). Positioned at a crossroads of evolving consumer behaviors and rapid technological advancements, Malaysia’s 2023 narrative presents ...Read MoreThrough the Pink Looking Glass : Barbie’s Marketing Magic
“Yes, Barbie Changed Everything” The luminary cast of the Barbie movie, with Margot Robbie gracing the screen as Barbie and Ryan Gosling lending charm to Ken, indeed shone brightly. Yet, the ...Read More
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