Pickleball Forever Trend Pickleball is no new topic to the sporting world. Despite only making its debut in Malaysia in 2019, the sport
Malaysia’s E-Wallet and Digital Banking Usage in 2024: Going Cashless Reigning Supreme Since 2021, we at Oppotus have kept a close eye on the growth of e-wallets in Malaysia and how events
How are Malaysians Making Purchases in 2024? 11.11 is officially behind us, but the sales don’t end there for Malaysians. In fact, we are set for possibly
Buying Out of Fear Think about this, almost everything we buy is associated with our senses and emotions. There is Hermès that create a
Esports Progression Since 2020 in Malaysia Esports, the world of competitive video gaming, has evolved from a pastime to a multi-billion-dollar global industry. With professional players,
Malaysians on EURO 2024 Football fever is upon us once again as one of the biggest competitions in international football is currently ongoing: the
Market Research: Paving the Way to Business Success In the current era of modern business, things aren’t just more fast-paced than ever – people also have shorter attention
The Happiness Equation: Passion vs. Profit Ever ask yourself if you’re genuinely happy and just draw a blank? It’s that brief, internal debate where you defensively
SMEs as The Heartbeat of Happiness 2023 has been the first year of the post-pandemic era where we’ve had a full year free of any socioeconomic
The Definitive Guide to the 5 Branding Trends of 2023 “Branding trends” might sound like industry jargon, but in 2023, they’ve scripted the most thrilling chapter in marketing’s ever-evolving saga.